Intellectual capital has become a major driver for competitive advantage, not only for business but for universities and other service industries. Universities are major players in the knowledge producing and innovation systems. As knowledge producers, universities face the challenges of globalization, and the financial resources needed to maintain its competitive advantages.
In Indonesia, Universitas Siswa Bangsa Internasional (USBI) is a newly established university with perspectives. High competitive pressure from larger and older universities creates the need to seek competitive advantages. Intellectual capital of USBI can serve as one of them.